Los Yankees pierden a su padre con dos hijos en…

A story in the Sports Business Journal suggests that the family behind the New York Yankees might be considering a run at the NASCAR Cup Series.

In light of the increasing cost of investing in traditional stick-and-ball sports such as Major League Baseball, the National Football League, and the National Basketball Association, NASCAR is perceived by the outside sports business community as a cost-effective entry point into franchise ownership with significant potential for revenue growth.

Former Richard Petty Motorsports majority owner Andrew Murstein told the Journal via text that “Other pro sports team owners are looking at NASCAR, as team values are still very low, especially compared to other sports.” “Astute investors such as Marc Lasry have divested from their NBA holdings and made investments in NASCAR, believing it offers significantly greater potential.”

The New York Yankees’ owners, the Steinbrenner family, are “kicking the tires” on